Posts Tagged: GU Energy

ATRA Member GU Energy Labs® and TerraCycle® Celebrate Recycling Milestone

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Announcement from American Trail Running Association member GU Energy Labs. Leading sports nutrition brand GU Energy Labs and international recycling leader TerraCycle® celebrate their six-year partnership with two milestones: upcycling more than 1.7 million pieces of performance nutrition packaging through their Performance Nutrition Recycling Program and a donation to-date of $19,000 to schools and nonprofit… Read more »

GU Energy Labs Joins Our Event Standards Program

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The American Trail Running Association (ATRA) welcomes GU Energy Labs as a brand partner in our Event Standards Program. The ATRA Event Standards Program debuted in 2012 and includes vendors and suppliers as partners to assist trail race directors in meeting our 15 criteria necessary for staging a safe and well-organized event. As part of… Read more »